Product Marketing Manager

Sustainability that means business

Who we are:

Sustainability software specialist, AMCS, is headquartered in Ireland, with offices in Europe, the USA, and Australasia. With over 1,300 highly-skilled employees across 22 countries, we specialize in delivering technology solutions to facilitate a carbon neutral future.

What we do:

Our innovative SaaS solutions increase efficiency and boost sustainability in resource-intensive industries. Over 5,000 customers across 23 countries already benefit from our Performance Sustainability software, ensuring we deliver practical solutions for improved profitability and environmental resilience across the globe.

Our people

AMCS offers team members more than just a job, but an opportunity to map out a career with a company that is growing, evolving and setting out new ways of working that are having a positive impact on the world around us. AMCS was established in Ireland and holds onto those local roots and ‘start-up’ mentality with a culture of connection. Connection to our work, our customers, our colleagues and our community that creates a working environment that fosters openness, collaboration and creativity.

We currently have a requirement for a Product Marketing Manager Sustainability ( EHS & ESG Solutions) EMEA based with Global Scope

Focus on creating global marketing content and activities for Sustainability suite consisting ofSustainability ( EHS and ESG  Solutions) including their bunding with AMCS Platform ERP and Transport Management

Coverage for all the specific Lines of Businesses across all regions

Marketing messaging and positioning required across all regions.

Deliver full market positioning and messaging for each solution including value proposition, competitive differentiators, ideal client profiles and priority target sectors/verticals

Work closely with sales enablement to “arm” the sales team with appropriate messaging and talk tracks in all areas.

Work closely with Sales Enablement to ensure that we provide strong value messaging for demonstration video snippets to be used on website and social media ( e.g. Demo Boost)

Support market research approach, methodology and integration of findings into product marketing content, driving go-to-market approach.

Conduct competitor analysis, market research, and be aligned with the sales and customer success team to inform the strategic positioning of the AMCS Platform

Craft compelling messages and marketing collateral across both online and offline marketing channels (landing pages, ad campaigns, webinars, seminars, trades shows).

Develop compelling customer-facing presentations that articulate the most compelling differentiated customer messaging.

Contribute to high level product demonstrations at trade shows and in webinars, delivering presentations in user conferences and 1:1 to customers and prospects.

Attend key industry trade events to gain market , client and competitor insights.

Work with Product Management to ensure we fully capitalize product launch/new releases and to understand, influence and amplify the business value of the modules

Work with Global Marketing organization to contribute content and messaging in specific areas:Field Marketing ( campaign material, webinar content,

Communications/Analyst Relations ( input to customer case studies, releases and analyst reports etc.)Content Marketing ( messaging, AMCS point on view etc.)

AR/PR ( contribute to media content and customer advocacy content case studies, spotlights etc.)

Focus on messaging new brand and Performance Sustainability messaging throughout the promotion of the Resources & Recycling solution suite